Published February 10, 2023

Beyond Buying and Selling Real Estate: Giving and Receiving Help in the Aftermath of Hurricane Florence

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Written by Kirk Pugh

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A couple weeks ago, Hurricane Florence ravaged Wilmington NC and the southeastern coastal region.

KW Cares provided hundreds of thousands of dollars in hurricane relief grants, hundreds and hundreds of dollars in gift cards for immediate financial assistance, thousands of volunteer hours, and a warehouse full of supplies for remediation, recovery, and sustaining our families while we put our beautiful city and beaches back together.

The KBT Realty Group community is deeply moved. After the hurricane, KW Cares reinforced an important lesson for our agents and associates: both receiving help and being able to give help contribute to the process of healing.

In the immediate aftermath of the storm, the impact that KW Cares made on Wilmington North Carolina was measured in dollars, manpower, and acts of caring:

  • $306,570 advance emergency grants for evacuation assistance and storm relief
  • 4 semi-trailers carrying love and supplies for hurricane victims
  • 130 grants made for hurricane recovery
  • Hundreds of gifts cards distributed for immediate needs
  • Hundreds of supplies distributed, including generators, power cords, cleaning supplies and tools, drinking water, and living essentials
  • More than 300 volunteers from Keller Williams offices around the country
  • 59 flooded houses stripped to the studs and cleaned

KW Cares is committed to continued post-disaster assistance with ongoing efforts by volunteer clean-up crews and recovery grants.

KW Cares is a U.S. tax exempt 501(c)3 public charity located in Austin, Texas.

Created to support Keller Williams Realty associate and their immediate families in times of extreme hardship as of a result of sudden emergency, KW Cares is the heart of the Keller Williams culture in action.

Finding and serving the higher purpose of business through charitable giving in the communities where Keller Williams agents live and work.

The work of KW Cares is made possible through fundraising efforts, donations, and grants received. The generosity of the Keller Williams community makes a tangible difference in lives touched by tragedy and disaster.

How You Can Help - Hurricane Florence and all natural disasters to come


Donate to KW Cares online at www.kwcares.org.

Conduct a KW Market Center Fundraiser. Download the fundraiser agreement form at www.kwcares.org.

Support a fundraiser by donating a silent auction item for the Family Reunion. Email kwcares@kw.com for information.

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