Meet Marchell Carmichael, owner of The Sip & Shop Boutique at 2390 Carolina Beach Road, Suite 103, in Wilmington North Carolina.

Ketasia: Tell us about The Sip & Shop Boutique and what makes it different?

Marchell: The Sip & Shop Boutique carries both men's and women's clothing, accessories, fragrances, waist trainers, shoes, and - most importantly! - wine. What sets it apart from other boutiques is that we're a one-stop-shop. We also host Sip & Paint parties. Our shopping environment is very relaxing. We offer unique and affordable items.

Most of all, you can sip on fine wines and shop at the same time.


Ketasia:  What did you do before you launched The Sip & Shop Boutique?

Marchell: I was an employee at Time Warner Cable for ten years, working in the customer service department, and then moving to central operations in dispatching. There I learned customer service and sales, which I still use to this day.


Ketasia:  When you aren't running the business, what is your favorite local thing to do?

Marchell:  Trying out new restaurants and going to the beach!


Ketasia:  If you were a customer at The Sip & Shop Boutique, what would be the first thing you would buy?

Marchell:  A nice dress with matching heels and accessories to enjoy a night out on the town with my husband!